Marketing Ploy

It's everywhere. I've been reading something about affiliate marketing program when I pondered on the extent of marketing ploys I have encountered. May it be for a detergent soap, a food supplement or a movie; advertisers are going out of their way just to persuade consumers to use their products or watch the movie. One detergent brand insist that they can remove the strongest stains there is. They prove it by showing how easily a drop of crude oil be removed from a white cloth. They’ve used the ploy for some time, only when another detergent brand disprove their theory and said that oil doesn’t mix with water, hence the easily removal of the so called “stain.” Another ploy I came across with just recently is how one actor, who plays a vampire, is allegedly related to the original and real vampire, Vlad the Impaler. I don’t know about you, but all I can see is that it has marketing ploy written all over it.